This article originally appeared and was published on AOL.com
Earlier, Pepsi’s marketing mishap caused a major uproar on social media. The ‘highly-offensive’ commercial, featuring model Kendall Jenner, was immediately regarded as ‘controversial’ and an attempt to ‘trivialize Black Lives Matter.’
While the company apologized and removed the ad, stating, “Pepsi was trying to project a global message of unity, peace and understanding. Clearly we missed the mark, and we apologize. We did not intend to make light of any serious issue. We are removing the content and halting any further rollout. We also apologize for putting Kendall Jenner in this position,” the sting of the brand’s commercial lingered on.
Pepsi’s use of imagery in the ad resembled iconic moments in history-making protests — but it’s not the only brand that has ever released a controversial ad.
Here are some of the most contentious ads in history:
7.
@IKEAUKSupport Saw this in a "Bedroom" in your Cardiff store yesterday. Inappropriate much? #Hitler #Salute pic.twitter.com/AvXjjhlqYz
— *StevieDE83* 🏴 (@StevieDE83) October 11, 2016
6.
Two degrading and disgusting ads by Sprite spotted this week. #BrutallyRefreshing ??#TerribleAdCampaign more like pic.twitter.com/stRTocZjs4
— ♡ Brenna ♡ (@BrennaKeane) July 22, 2016
5.
Dear @Dove , What skin colour is 'normal' ?!? pic.twitter.com/Fw69pdWxDs
— alex (@alxbtrce) August 26, 2014
4.
Outrageous Flora advert @Unilever – bullet reads 'uhh dad I'm gay' tag line 'you need a strong heart today'. C'mon. pic.twitter.com/wyKOMeJzwh
— James Rhodes (@JRhodesPianist) September 2, 2013
3.
Nivea pulls "White is purity" ad, but I'll never forget it https://t.co/f1h3SlSiA5 pic.twitter.com/7U6K5VlcC2
— Jezebel (@Jezebel) April 6, 2017
2.
B/c Zara shirt resembling Nazi concentration camp uniform not bad enough. Now Urban Outfitters http://t.co/ntmBMxKaS3 pic.twitter.com/pQCRP1ZK9Y
— Ana Navarro (@ananavarro) September 15, 2014
1.
@zara designers/management show a shocking lack of historical awareness with 'Juden' star on striped shirt for kids http://t.co/FJC5yI7YPw
— Eylan Ezekiel ✊🏽🌳🖖🏽 (@eylanezekiel) August 27, 2014
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