I believe that we have lived in two worlds in our lifetimes. One part of our lifetime was Pre-Kardashian and the other of course is Post-Kardashian. Since the K Fam has exploded into our lives I feel like fashion and just our way of lives on social media has changed.
Doing it for the Vine, Gram and Snap can really be blamed on them. After reading some of the social media complaints about them I see online, I’m pretty sure you agree. I mean shoot I bet I can go Google articles right now about North West’s fashion.
Now let’s take a look at the opposite end of the spectrum. This modeling agency doesn’t scout models as they are turning 18, they are waiting…and waiting…and waiting till at least 45! Oldushka, which I presume is a combo of Old and Babushka (which is a Russian word for old grandmother) only hires models that are past 45. I can’t believe an American company hasn’t commercialized on this movement yet, because these people are stunning.
Irina Belisheva, 70 Years Old

Models can start at 45 and go up all the way to almost 85. It’s truly genre redefining, and amazing to see in this day and age.
This all began with a vision from Igor Gavar who said, “Beauty—it’s a quality that becomes more valued with years. He had an interview via email with Vogue and continued, “I met some very interesting faces, and I wanted to do a separate project with them. A modeling agency became that sort of project.
Sergey Arctica (45 Years Old) And Valentina Yasen (62 Years Old)

Pictured above is Sergey, and Gavar said that he “signed him because he is older than he looks.” Yeah he’s definitely a silver fox for his age.
If anything this movement is building confidence in the older models and hopefully inspiring others.
Valentina Yasen, 62 Years Old

Valentina who you’ve seen a couple times has an amazing story.
“I was a professional actress, and for many years I worked in the theater, but now I’m not onstage. I was nervous about entering modeling. But my son convinced me, saying, ‘Mama, you aren’t so popular that you would ruin your reputation as an actress by being photographed in an advertisement. You’re not going to lose anything, but it is possible to open something new for yourself.’”
Honestly just take a look at these smoking hot seniors.
Olga Kondrasheva, 72 Years Old

Tatjana Nekliudova, 61 Years Old

Victor Sosnovtsev, 73 Years Old

Tatjana Nekliudova, 61 Years Old

Tatjana Nekliudova, 61 Years Old

Sergey Arctica, 45 Years Old

Valentina Yasen, 62 Years Old

Irina Belisheva, 70 Years Old

Are you convinced yet?! Take a look at this sultry video then!
If that didn’t do it, I don’t know what will!